Jordan Hand
More articles by Jordan Hand
The Best Time of Day to Send a Text Message (Based on 170 Million Texts)
The most common question we hear from our customers: What is the best time to send a text message? Timing may seem like a minor detail, but in reality it can have a major impact on how customers respond to your messages. Send a message at the right time, and customers are likely to read […]
Project Broadcast Just Got a Major Upgrade: April 2026 Product Updates
Release 5.2.2 Brings Smarter Automation, Cleaner Data, and More Control to Project Broadcast We’ve rolled out a new release designed to make your automation more intelligent, your data more reliable, and your workflows easier to manage. This update brings meaningful improvements across audience building, event automation, order tracking, and system visibility. Helping you spend less […]
The State of Text Message Marketing: Insights From The 2026 Business Texting Benchmark Report
Text message marketing has quietly become one of the most powerful communication tools available to businesses. While email inboxes grow more crowded and social media algorithms continue to limit organic reach, text messaging remains one of the few channels where businesses can reliably reach customers directly. Messages are typically read within minutes, conversations can happen […]
Project Broadcast Recognized for Customer Satisfaction in the SMS Marketing Category
We’ve always believed Project Broadcast should do more than send messages. It should help businesses build better relationships, create meaningful conversations, and grow with confidence. Today, we are thrilled to announce that this commitment to our users and their customers has been recognized on a national level. Project Broadcast has officially earned the 2026 Best […]
New Project Broadcast Product Release
Smarter Keywords, Cleaner Data, and Faster Messaging Workflows Project Broadcast just rolled out a major product update designed to do one thing exceptionally well: save you time while reducing complexity in your messaging workflows. This release is now live in the Project Broadcast web app, with updated iOS and Android apps following shortly. Whether you’re […]
Message Filtering in SMS Marketing: The Ultimate Guide to Boost Deliverability, Trust, and Conversions (2026 Edition)
Introduction to Message Filtering in SMS Marketing Message Filtering in SMS Marketing plays a critical role in whether your text messages reach customers or disappear before delivery. In today’s mobile-first world, businesses rely heavily on SMS campaigns for promotions, alerts, reminders, and transactional updates. However, with rising spam and fraud, mobile carriers have implemented strict filtering […]
SMS Marketing Statistics for 2026: Why Text Messaging Continues to Outperform Every Other Channel
If you’re trying to reach customers in 2026, you already know attention is harder than ever to earn. Email inboxes are overflowing, algorithms shift weekly, and phone calls have practically turned into antiques. Let’s dive into SMS Marketing Statistics for 2026. Yet one channel continues to rise above the noise every single year: SMS Marketing […]
SMS vs MMS: A Complete Comparison
Choosing between SMS vs MMS can feel like a puzzle, especially when both messaging formats seem so similar at first glance. Yet the differences between them can greatly impact communication, marketing performance, customer engagement, and even your budget. In this guide, we’ll break down everything you need to know about SMS vs MMS, from how […]
DRIVE Your Sales in the Digital Age: The 5 Secrets to 4x Your Growth with Smarter Communication
Register Now to Secure Your Spot! When: Wednesday, January 14, 2026 Time: 2PM ET/11AM PTLocation: Virtual (link provided upon registration) Register Now >> Sales are changing, and so are your customers. If you’re a network marketer, entrepreneur, or small business owner, you already know that connection is the key to conversion. But what if you […]
SMS Scams: How to Spot, Avoid & Report Text Scammers
SMS scams have exploded over the past few years, targeting millions of people worldwide. These scams look like normal text messages, but they’re carefully designed to trick users into clicking fake links, sharing personal data, or giving scammers access to bank accounts. Because SMS feels personal and direct, many people let their guard down—making it […]
